Friday, September 30, 2005

Is RSS the Next Killer App?

I was at a High Point Chamber meeting recently and one of the panel spoke in glowing terms about RSS and it's intergration with your computer's desktop.

You may be asking: "What is RSS?"
RSS (Really Simple Syndication) is an XML-based format for distributing and aggregating Web content (such as news headlines or blog postings). Web site and blogs package the information up in a standard format, called a feed, and makes these feeds availablee to anyone who has 'subscribed' to them.

Even within the early stages of this content distribution method advertisers have entered offering to advertise within RSS feeds of popular Web sites and blogs.
But, as far as RSS being much a part of your desktop; we still have the proverbial last mile to go.
If we view the timeline on RSS application development we see e-mail like applications and web browser toolbars. But, RSS isn't integrated with the computer desktop, yet.

Want to know more about how your business can leverage RSS to it's advantage? Please contact us.

Thursday, September 29, 2005

Deep River Communication Adds North Carolina Zoo to Growing Client List

Deep River Communication announces that it has added the North Carolina Zoo to it's growing list of clients. Under the agreement, Deep River Communication will provide Web site updates and ColdFusion® application maintenance.
"The North Carolina Zoo is an invaluable resource to the citizens of North Carolina and surrounding states. Our job is to provide needed technical services for the award winning Web site," notes Rob Ainbinder, President of Deep River Communication.

Deep River Communication provides Marketing, Web Design and Copywriting services to grassroots, non-profit and for-profit clients. Clients include CJ Renovators, Randolph County Volunteer Center and Randolph County United Way.